Lucy Dowling-Fleet - Director, LV Fleet & Co. Ltd

Lucy Dowling-Fleet
Director, LV Fleet & Co. Ltd

Agency partners
  • Carte Blanche Ltd
  • Second Nature Ltd
  • Scanimate Ltd
Credentials
  • πŸ† Employee of the Year 2003
    Gund UK Ltd - company-wide, UK & US
  • πŸ“ˆ 105% territory growth
    Β£110k β†’ Β£225k in 3 years
  • πŸŽ“ MISMM
    Member, Institute of Sales & Marketing Management
  • πŸ“ East Anglia specialist
    24 years' territory experience
24 years in the industry

Award-winning. East Anglia's best-connected agent.

Lucy Dowling-Fleet is one of the most experienced and well-regarded sales professionals in the UK gift and card sector. With 24 years of frontline sales experience across the East Anglia territory, she has built a reputation for consistently delivering results while forging long-lasting relationships with both independent and national retailers, garden centres, gift shops, boutiques, department stores, and jewellers among them.

Her career spans some of the most respected names in the industry. At Gund UK Ltd, just nine months in, Lucy was recognised at the company's annual conference in New York β€” winning Employee of the Year, Highest Average Order Value and Highest Weekly Sales Volume out of the entire UK and US sales force. She was subsequently headhunted by Xpressions Gifts, where she grew her territory turnover from Β£110k to over Β£306k - a 105% jump in three years, followed by consistent 8% annual growth thereafter.

From 2014 to 2020, Lucy held the East Anglia territory at Joe Davies (Manchester) Ltd β€” one of the UK's most respected and long-established giftware companies, trading since 1919 and home to over 10,000 product lines spanning jewellery, homewares, plush, fashion accessories, seasonal gifts and much more. Multiple winner of Best Service To The Independent Retailer, Joe Davies is widely regarded as the go-to supplier for independent gift shops across the UK. Covering department stores, garden centres, boutiques and jewellers across the region, Lucy built a strong retailer network and developed a broad and detailed knowledge of the gift market that continues to inform her work today.

After stepping back to raise her family, Lucy returned to the industry at Carte Blanche Group, immediately ranking as a top sales performer and being invited by the Managing Director to collaborate directly with the Product Design Team on new product strategy.

LV Fleet & Co. Ltd is the natural culmination of that career - a focused, professional agency that brings genuine expertise, exceptional relationships, and real commercial credibility to every brand it represents.

Most agents don't have a website. I do, because I believe in doing things properly. If I'm representing your brand, I want the world to know it, and I want to give retailers every reason to trust what I bring to them.

What makes Lucy different

  • πŸ†
    Proven track record Multiple industry awards, consistent top-performer rankings, and measurable territory growth across every role she has held.
  • πŸ—ΊοΈ
    East Anglia specialist Deep-rooted relationships with retailers across the region, built over more than two decades of regular, personal contact.
  • 🀝
    Relationships first Long-term connections with buyers built on reliability, honesty, and genuine care for their businesses - not just their orders.
  • 🧠
    Sector knowledge Member of the Institute of Sales and Marketing Management, with specialist expertise spanning greeting cards, plush, gifts, and gift wrap.
July 2026 – Present

LV Fleet & Co. Ltd - Founder & Director

Established her own independent sales agency, holding agreements with Carte Blanche Ltd, Second Nature Ltd, and Scanimate Ltd.

2023

Carte Blanche Group Ltd - Business Development Representative

Returned to the industry as a top-ranked performer; collaborated with the MD and Product Design Team on new product lines and corporate sales strategy.

2014 – 2020

Joe Davies (Manchester) Ltd - Area Sales Manager

Six years managing the East Anglia territory for one of the UK's leading giftware suppliers β€” trading since 1919, 10,000+ product lines, and multiple winner of Best Service To The Independent Retailer. Developed retailer relationships across department stores, garden centres, gift shops, boutiques and jewellers across the region.

2006 – 2014

Xpressions Gifts 4U Ltd - Area Sales Manager

Grew territory from 65 to 97 accounts; increased turnover from Β£110k to Β£306k. Headhunted from Gund UK by senior management.

2003 – 2005

Gund UK Ltd - Area Sales Manager

Won Employee of the Year, Highest Average Order Value, and Highest Weekly Sales Volume - company-wide across the UK and US - within just 9 months of joining.

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